What We Do

Our Focus

All the work that we focus on is part of a pipeline meant to serve and empower our community. That pipeline is made up of three parts: civic engagement, issue advocacy, and leadership development. Here’s what each looks like:

Issue Advocacy

Via major initiatives like Somos Más we provide young Latinos ways to advocate on behalf of issues that are important to them, from immigration to civic engagement.

Leadership Development

Through leadership programs such as the Power Summit Conference and Our Voices, we connect young Latinos with thought leaders, elected officials, and industry experts to network and provide the tools they need to become change makers.

Civic Engagement

Through voter registration campaigns, strategic partnerships, get-out-the-vote initiatives, and more, we encourage our audience to make their voices heard in local and national elections.

Our Work

Our work has evolved from voter registration to taking on other key issues that impact the Latino community in America. We believe focusing our efforts on the areas below has led to the greatest impact — one that wouldn’t be possible without your help.

Voter Education & Registration

Voter registration and education is core to what VL does for one simple reason: We know that young Latinos are the gatekeepers of their community and the future of this country. They do and will continue to shape our national politics, but to do that most effectively they must be actively involved. We’re here to make sure of that. To date, Voto Latino has registered more than 300,000 young voters, innovated the use of text messaging by launching the first text-to-register voter registration campaign, co-founded National Voter Registration Day and informed our audience of restrictive voting laws in their area via social media.

View Recent Education & Registration Work

Immigration & Citizenship

In the U.S. there are 11.2 million undocumented immigrants. Of these undocumented, many are our friends, our family, or our colleagues. That makes Immigration reform a personal issue at the heart of American Latino values. For this reason, we have strategically interwoven immigration reform throughout many of our campaigns. Most recently, we met with members of the Administration and shared with them the concerns of our community. Thanks to these coordinated efforts, President Obama took executive action, offering temporary legal status to millions to ensure reprieve from deportation.

View Recent Immigration & Citizenship Work

Social Justice

We are committed to ensuring that all issues of social justice are seen and heard, including those that impact the Latino community. One such example is our United We Win initiative. Through partnerships with the NAACP, National Action Network, and others, Voto Latino re-launched its United We Win campaign to build cross-community engagement. First launched in 2010 to combat racial profiling in Arizona after SB1070, United We Win now focuses on continuing constructive dialogue around race, racial profiling, and police brutality in underrepresented communities.

View Recent Social Justice Work


Despite historic gains in health insurance, Latinos still hold the highest uninsured rate. The impact this has on how Latinos take care of themselves and what it can do to overall financial health is unacceptable in a country like America. This is why, in 2014, we launched a set of online panels, infographics and hangouts to provide education and resources on the Affordable Care Act. And given the stigma around sex education, birth control, abortion, and young parenting in the Latino community, we also joined the Yo Soy campaign, to provide resources and better position young Latinas to choose their future for themselves.

View Recent Health Work

Professional Development

Millennials make up 36% of the U.S. workforce and are, in many ways, the most natural of entrepreneurs. This is why we have created conferences like the Power Summit and grant-based contests like the VL Innovators Challenge. Both provide young Latinos with education, access and resources to succeed professionally.  

View Recent Professional Development Work

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